Review and process of student files for certificate conferral upon completion.
In this class, students will learn the history of media and the tools and technologies being used today to reach audiences and consumers around the world. From time shifting to localization of content and from digital production to new forms of distribution, students will gain insight into the current state of media in the 21st Century and beyond.
Narrative Essentials Utilizing lectures, in-class exercises, outside readings, classroom discussions, and film and television viewings, this course introduces students to the craft of storytelling.
The intersection of story structure, theme, character, tension, and conflict is examined through detailed analysis. Students are encouraged to tell their stories visually.
This course introduces the established tools and language used in writing. Instruction focuses on the fundamentals of visual storytelling.
Students will workshop ideas in class in order to discover creative tools to explore storytelling, create story worlds, and uncover exciting and perhaps unexpected versions of their stories. In the second half of the course, students will commit to one of their story ideas and develop it into a treatment.
SEMESTER TWO Introduction to Communication Theory Human communication has evolved from cave paintings, to verbal communication and performance to the written word as consumed by the elite, the written word for the masses, movies, radio, television, the Internet, and global communications technologies and every small and large step in-between.
This course will guide students through the history, modes, concepts, and theories of human communication.
Students will explore communication in various situations including interpersonal, small group, large group, business, cultural, and global interaction.
With a core understanding of communication theory, students will begin to examine mass communication and how emerging technologies are changing global communication. Students will be introduced to communication career paths so as to better understand how communication affects society and how society and commerce effect communication.
This course examines the principles and strategies used by marketers to reach and engage consumers and audiences. Marketers are faced with unique and complex decisions and must understand how their choices influence consumers, audiences and society as a whole. Marketing now has global reach and marketers must realize how different cultures react to the marketing message as well as the product.
Students will learn the language of marketing, the tools and techniques used by marketers, and how the marketing message impacts society. A focus on the entertainment industry and media will provide students with insights into the decision making process of studios and global media companies.
Students will examine case studies to analyze why some marketing campaigns succeed and others fail. Students will explore traditional and historical forms of journalism and how journalism is evolving.
Students will examine the changing face of communication and the tools and techniques for spreading information. Students will learn an array of skills that can be translated to other forms of storytelling, including research, reporting, digital production, editing, anchoring, and show production.
Students will be challenged to be resourceful digital journalists who can handle every aspect of covering a story. Students are encouraged to dig deep into a story and ask the hard questions. Journalists and storytellers alike will introduce students to cutting-edge digital technology and methods that are now being used professionally.
Students will learn to work in small crews as well as solo to research, write, shoot, produce, edit, and even appear on camera in their own field reports and investigative segments.
An intensive introduction to web site design, this course walks content creators from the basics to more advanced tools and techniques. Students will learn industry standard programs as well as site management, site workflow, and choosing a URL and site host.
Students will design and build a live web site to host their content and create a professional quality web presence for their projects. In addition, students will gain the knowledge to post their content to other distribution platforms. Once students understand the basics of Web Design they will explore App development as a way to expand story worlds and give consumers and audiences a deeper experience with content.
Students will gain the basic tools to design mobile applications apps for smart phones, tablets, and computers. Students will learn to create strategic design documents to build, on their own or with a creative team, mobile apps.
Students will explore user experience to create apps that engage consumers and audiences.
Industry guest speakers will help students gain a deeper understanding of the current state of the Transmedia and where it is heading. This course will explore key social media and networking strategies including posting, sharing content, co-creation, commenting, aggregators, curating, public relations, and mobile marketing.
Students will examine branded content, brand integration, product placement, and other methods for financing projects and expanding audiences.Bachelor of Arts in Communication The Communication department is now offering an online Bachelor's Degree in Communication.
This degree is designed to offer you a well-rounded overview of the field of communication, and includes multiple electives to customize the program to your specific interests.
Undergraduate Tuition and Fees. Excelsior College offers affordable undergraduate degree programs that are designed to fit within a working adult's budget. The NYFA Bachelor of Arts in Media Studies is an eight-semester program designed to focus on the study of current and emerging media arts and the theoretical underpinnings necessary for understanding media's impact in today's society.
Overview. The Frameworks for Higher Education Qualifications of UK Degree-Awarding Bodies lays down five levels of qualification with the title of degree: foundation (not in Scotland), ordinary and honours bachelor's (only separate levels in Scotland), master's and doctoral.
These relate to specific outcome-based level descriptors and are tied to the Bologna Process. B. Keijzers; Employee motivation related to employee performance in the organisation 2 Preface This bachelor thesis is written for the Business Studies program of .
TROY Service Centers meet the needs of working adults, including military, government agency civilians, teachers and future business leaders who want the opportunities that come with earning a degree.